It looks like Obama is just the cool guy to be these days. As with any political campaign we find savvy entrepreneurs and true blood, good old-fashioned capitalists that will find a way to make a fast buck.According to several street vendors across the country, more people prefer to purchase t-shirts and hats adorned with Obama’s image than McCain's. Even, one street vendor that I spoke with in Harlem proudly mentioned that he doesn’t carry any McCain merchandise. When I asked him why that was the case, his response was that “he just won’t sell.”
That makes me wonder if Obama’s new form of politics aims to create a brand that people to choose to vote for rather than garnering votes based by running on an actual political platform.
Some food for thought.
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