Thursday, July 24, 2008

Obama Merchandise Sells Significantly Over McCain

It looks like Obama is just the cool guy to be these days. As with any political campaign we find savvy entrepreneurs and true blood, good old-fashioned capitalists that will find a way to make a fast buck.

According to several street vendors across the country, more people prefer to purchase t-shirts and hats adorned with Obama’s image than McCain's. Even, one street vendor that I spoke with in Harlem proudly mentioned that he doesn’t carry any McCain merchandise. When I asked him why that was the case, his response was that “he just won’t sell.”

That makes me wonder if Obama’s new form of politics aims to create a brand that people to choose to vote for rather than garnering votes based by running on an actual political platform.

Some food for thought.

No comments: